If you feel like your association is facing multiple challenges as membership continues to evolve, there are three primary areas (geography, age, and personality) that provide opportunities to build common ground in an effort to create more member value and relevance in your future. In this session, dig deep with Leigh and identify concrete opportunities for improvement and growth.
• Learn how to identify the important customer traits that effect your potential audience.
• Gain strategies of grouping customer segments along common standards.
• Learn how to balance growth and customer value as your business grows.
Leigh Brown presents her session "Bridging the Gap: Geography, Age & Personality" on Friday, November 2, 2018 from 10:00 AM–11:00 AM at the 2018 REALTORS® Conference & Expo.
Leigh’s topics are built on personal experience running a top-producing real estate team in the Charlotte, NC area. Each session is chock full of ideas that WORK, candid advice on what did not work, and overall the best ways to DELIGHT your clients.