Crazy Sh*t in Real Estate #245: Eric Siu

Is poker the next required learning curriculum? Eric Siu, an investor, founder and advisor to companies and the chairman of the digital marketing agency Single Grain, thinks it should be, since it teaches bankroll management, resilience, emotional intelligence, and how to detach from outcomes—all necessary life skills! Listen in to hear Eric share his mission to continue leveling up, and learn what he’s doing to create exponential growth in business and life.

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01:45 - Introducing Eric, an investor, founder and advisor to companies, and the chairman of the digital marketing agency Single Grain
02:35 - Eric lives and grew up in LA; he “lucked” into entrepreneurship
04:25 - You can’t get the great reward if you don’t take the great risk; he took a calculated risk with a contingency plan to cap his downside
05:00 - He played a lot of poker in college; he sees poker as required learning
05:15 - Poker teaches you bankroll management, resilience, how to deal with frustration, and how to think in bets
06:20 - You will have ups and downs; what you can control are your emotions and how you become detached from outcomes
07:10 - In business and investing you need to become detached from outcomes
07:20 - He started with video games but business is the ultimate game
08:00 - When he was 12, he won a gaming championship
09:45 - What he’s doing next
11:50 - He’s buying up software and agency style businesses; he’s in marketing and is buying and building
12:30 - The inspiration behind his book Leveling Up
13:40 - On looking for leverage points
14:05 - He’s looking for businesses where 1 + 1 = 3 = 5
15:30 - He future-casts for people who can buy into a bigger vision
16:20 - It’s all about culture and communication if you want to build for the long term
17:50 - Don’t get tunnel-visioned into short term profits
18:10 - Think about impact; think bigger
18:40 - A tip for investors
19:03 - Stop jumping from thing to thing‍
19:55 - Where to find Eric: Leveling Up, Instagram, Twitter

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