During Kris Ford’s first year in real estate, she used her background in media and marketing to create a digital marketing and brand awareness strategy on social media. She ended up making six figures in seven months, and within three years, she tripled her income.
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Combine the trend to seal the records of felons with the push by mortgage giants Fannie Mae and Freddie Mac to replace many of the nation’s 80,000 heavily regulated state-licensed appraisers with a combination of computer algorithms – known as “black box appraisals” – and unlicensed human inspectors called “property data collectors."