REALTOR® Code of Ethics: Conversion Using The Code

Your members are gonna walk away from this class with a better understanding of how they can put the Code of Ethics to work in their day-to-day business to help their community understand the value of a professional REALTOR® and how they are different than their competitors. Leigh Brown will give them tools to use in their listing presentation and the strength to go forward in their community providing a different level of real estate service.

This class will help REALTORS® clearly identify to clients who the REALTOR® is working for and will also help the attendees realize their duties extend beyond the client to all other parties involved in the transaction as well.

Participants will learn to put the client’s best interests first and ahead of their own. REALTORS® make every possible effort to understand and meet the specific real estate needs of the clients they represent. It’s their responsibility to conduct the due diligence necessary on the client’s behalf and share all relevant information so informed decisions can be made.

Participants will learn they are also bound to full disclosure. This disclosure includes all the facts related to the property and the transaction and involves both the buyer and the seller. For example, if a roof leaks and the REALTOR® is aware of it, yet the seller has not disclosed that information, the Code of Ethics will not allow the REALTOR® to withhold that information.

Finally, the class will give real world examples why the Code requires REALTORS® to be truthful in all communications with the public. Whether it’s a social media post, an advertisement or newsletter, REALTORS® are very careful to relay accurate information to consumers so as not to misrepresent their clients.

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leigh@leighbrown.com
704-507-5500

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